FOR IMMEDIATE RELEASE GIFTCRAFT ANNOUNCES NEW MARIE OSMOND LICENSE Brampton, ON, Canada – A major collection of Marie Osmond giftware and tabletop product will be unveiled in mid-2009 by Giftcraft, Ltd., one of North America’s foremost designers and marketers. Marie Osmond, iconic member of the famed Osmond Family, is an internationally acclaimed performer, television personality, doll designer, author and charity co-founder. In announcing the exclusive licensing agreement, Giftcraft CEO Trevor Cohen acknowledged the significance of this major alliance. “I am extremely proud that Giftcraft has entered into this agreement with Marie Osmond,” said Cohen. “She is one of the most respected names in the entertainment industry and her popularity has readily transferred to the gift and collectibles market as well. Our product will firmly establish the Marie Osmond lifestyle brand with merchandise that exemplifies her values of family and motherhood.” The long-term licensing arrangement includes fabric bags and accessories, tabletop, home décor, home fragrance, jewelry, stationery, giftware and seasonal products. “Giftcraft, as a company, has so much style, and even more enthusiasm,” commented entertainer Marie Osmond. “With my Marie Osmond line, Giftcraft has graciously given me an open door to creativity with new products that will bring joy and happiness to daily living and provide fresh, fun gifts to share with those we love. This is an absolutely ideal partnership.” The Marie Osmond line will represent the most extensive collection of licensed product ever offered by Giftcraft. “We are confident that our customers will be equally enthusiastic about this new line,” added Trevor Cohen. “It will address the tastes and lifestyle of our customer demographics and will attract new consumers through the Marie Osmond association and appeal. The range of products we will have in stores by October will satisfy the most discriminating consumer – combining outstanding design, excellent quality and competitive price points in the Giftcraft tradition.” Marie Osmond’s collectible line of dolls has been highly successful on QVC since 1991, with Marie’s sculpt of her signature doll, Adorabelle, being a top-seller. More recently, she has added a line of fabrics and craft kits that bear her name. Marie made her first major entrée into the spotlight when she appeared on the Andy Williams Show at the age of three. That was in 1963, and by the age of 10, she was performing with her brothers on a regular basis – thus changing the Osmond Brothers to The Osmond Family. The only girl with eight brothers, Marie carved her own entertainment niche when she was barely in her teens. Her first recording – Paper Roses – became the #1 hit in Country Music and #5, on the Pop Charts, making her the first female vocalist in Country Music history to debut at #1. Teaming with her brother Donny, Marie Osmond has performed to sold-out audiences worldwide, in addition to numerous solo appearances from Branson to Broadway… from Southeast Asia to Las Vegas, during a career that has spanned more than four decades. Marie’s latest book, Might As Well Laugh About it Now (NAL, April 2009), continues on the rise of the New York Times bestseller list, an honor Marie also enjoyed with her first book, Behind the Smile (Warner, 2001). She has earned many accolades and prestigious awards, but readily admits that motherhood is her greatest achievement. The mother of eight children, Marie Osmond is co-founder/co-host, with John Schneider, of Children’s Miracle Network, a project of The Osmond Foundation. Over 3.4 billion dollars has been raised since 1983 for Children’s Hospitals throughout the U.S. and Canada with 100% of the funds staying in the local community in which it was raised for medical treatment, research and assistance. In 1989, the Country Music Foundation presented Marie with the prestigious Roy Acuff Award in recognition of her efforts on behalf of children. “We are honored to be associated with Marie Osmond, and we look forward to a long and mutually successful relationship,” said Trevor Cohen. Giftcraft is a leading designer and marketer of gifts and collectibles, fashion accessories, designer tabletop collections, garden and home décor products, including the distinctive Romero Britto® collection and the popular Eden’s Angels Collection™. For more information or to place an order, contact Giftcraft Ltd., 8550 Airport Road, Brampton, ON L6T 5A3, or phone 877-387-4888. www.giftcraft.com. ##