Toronto, Ontario | November 2014

The 4-Sock Gift Boxed Set Feature Designs Only Available at Canada’s Oldest & Most Prestigious Retailer
Ryan Cohen, Director and Founding Partner of the fashion sock brand Yo Sox™, recently announced the launch of an Exclusive Holiday Gifting Program at Canada’s oldest and most prestigious retailer, Hudson Bay Company. Since the launch of the premium sock brand in 2012, Yo Sox™ has quickly become one of the fastest growing and most popular sock brands in North America with more than 2,000 retailers now carrying the collection.

Having enjoyed a nearly 2-year partnership with the Canadian retail mainstay, this is the first time the brand has created a Gift Boxed Holiday Program. Each Gift Boxed set includes four stylish pairs of men’s socks, exclusively designed for and only available at HBC. The Boxed Sets will be available at all Hudson Bay locations throughout Canada and on-line at www.thebay.com and will retail for $29.99.

For additional information on the Yo Sox™ HBC Gift Sets, please contact Ryan Cohen at rcohen@giftcraft.com.

About Yo Sox, www.yo-sox.com
Yo Sox is a division of international lifestyle products leader, Giftcraft, Ltd. Based in Toronto, Ontario, Yo Sox is fueled by a small but mighty group of creative sock aficionado whose mission is to make feet fashionable and fun; subscribing to a single unified motto of style, expression and quality. The brand offers a large selection of men’s, women’s and toddler’s socks in humorous novelty and unique patterned designs. Each pair of Yo Sox™ is crafted in Turkish compact cotton with a touch of elastane for all day comfort and reinforced heels and toes for long-lasting wear.