YO SOX GOES GLOBAL!
JANUARY 16, 2014
Joe Davies Awarded Exclusive Distributor Rights of the Popular Designer Sock Brand in the United Kingdom
Yo Sox™ recently announced its partnership with UK based Giftware Leader, Joe Davies, to distribute its men’s and women’s designer socks Yo Sox brand throughout the United Kingdom. This marks the brand’s first significant presence in the international market with expectations the brand will enjoy the same success as it has in North America since its launch last summer.
Paul Hooker, Commercial Director at Joe Davies commented, “Everything about Yo Sox comes together to make an exceptional gift; they are fashion for feet, fun, funky, stylish and a great impulse buy. We expect high demand for the whole collection, particularly as the year wears on”.
Yo Sox will make its UK debut on Joe Davies’ stand at the NEC Spring Fair in Birmingham, UK, February 2-6, 2014. UK Retailers interested in learning more about the brand are invited to contact Joe Davies at 0161 975 6300.